UNCOMMON THINKING™

Final Four Online Review

Posted by bmckamey on April 2nd, 2013   Interactive, Sports Marketing

With the Final Four now set with Louisville, Wichita State, Syracuse, and Michigan – we took a look at each of their digital strategies.

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DukeBluePlanet.com v3 Launches

Posted by bmckamey on January 11th, 2013   Interactive, Sports Marketing, UnCommon News

Team UT has worked with the Duke Men’s Basketball Program for the past six years, and we’re proud to announce the launch of version three of their official website – www.DukeBluePlanet.com

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Pinterest & Sports Teams v.3

Posted by bmckamey on December 11th, 2012   Interactive, Sports Marketing

Following up on our two previous audits of how sports teams are using the Pinterest channel, we take an even more detailed look this time around.

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NFL & Social Media Integration – Part 2

Posted by bmckamey on November 1st, 2012   Interactive, Sports Marketing

With the new season halfway over, we take another audit of the NFL to see how the league and teams are promoting and integrating social media on their websites.

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NFL & Social Media Integration

Posted by bmckamey on May 17th, 2012   Interactive, Sports Marketing

Following up our analysis of the NHL and NBA, we close out this series of posts by focusing on the NFL and look at how the league and teams are promoting and integrating social media on their websites.

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NBA & Social Media Integration

Posted by bmckamey on May 10th, 2012   Interactive, Sports Marketing

Following up our analysis of the NHL, we shift our focus to the NBA and look at how the league and teams are promoting and integrating social media on their websites.

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