In 2007 at the height of their reality TV series "American Chopper", the guys at OCC retained UT to develop their ecommerce-based online fan club.
The Flash/HTML hybrid site included the following features:
- Exclusive behind the scenes new, photos, and videos.
- Detailed profiles on the OCC crew that fans loved from the show.
- Section dedicated to content coming directly from Mikey.
- Ability for fans to submit a question for Paul Sr., Paul Jr. or Mikey and have it answered.
- Integration of a live shop cam module.