Uncommon Work Showcase


Focus Driven


Focus Driven is a nonprofit organization for victims of cell phone distracted driving. They are advocates for Cell-free Driving: mothers, fathers, daughters, sons, sisters, brother and friends to those who have died because people chose to take part in phone calls or text messages while driving.

When it came time for the group to take their cause national, they turned to UT to develop an all-encompassing educational website on the tragic consequences of cell phone related distracted driving: from facts and stats, to a memory wall concept (The Ripple Effect) for victims, to legislation awareness, to resources for victims.

*The site is no longer under our control and much of design and functionality have changed.

  • Content Strategy
  • Design
  • HTML / CSS
  • ASP
  • CMS
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