• Duke Men's Basketball

    Duke Men's Basketball

    Team UT and Duke Men's Basketball: partners on a game changing dedicated program website, and a brand building social media graphics package.

  • NASCAR Star Danica Patrick

    NASCAR Star Danica Patrick

    Team UT and Danica: partners for over a decade with four cutting-edge official websites, and a targeted social media strategy.

  • Marquette Men's Basketball

    Marquette Men's Basketball

    Team UT and Marquette Men's Basketball: partners on a dedicated program website, and strategic branding & custom social media graphics package.

  • Northwestern Football

    Northwestern Football

    Team UT and Northwestern Football: partners on the first dedicated social media content-driven website for a college sports program.

UT News Feed

Studio Updates, News, and Views.

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  • Danica Patrick - Pretty Intense Book

    Danica Patrick - Pretty Intense Book

    July 27, 2017

    Team UT is proud to partner with Danica Patrick on the jacket cover design of her upcoming new book: "Pretty Intense"

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  • Duke Basketball - NBA Draft Social Package

    Duke Basketball - NBA Draft Social Package

    June 29, 2017

    Social package developed by Team UT for Duke Basketball around the 2017 NBA Draft generated over 1.1 million engagements.

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  • Somnium Wine - Website Design

    Somnium Wine - Website Design

    May 1, 2017

    Team UT is proud to partner with Danica Patrick on the web design for her new wine brand - Somnium        

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UnCommon Thinking™ @UnCThinking

Inside the signature sneaker race for @Giannis_An34 https://t.co/B8D11KLG1p #Marketing #SportsBiz https://t.co/8C8s6OFhGm

11 hours ago
UnCommon Thinking™ @UnCThinking

100 Greatest #Sports Anthems: The Best Jock Jams of All Time via @Billboard https://t.co/QIGboZ9x3l #Music https://t.co/Evg94tX7iG

UnCommon Thinking™ @UnCThinking

#NBA Digs Deeper Into Personal Stories, On and Off the Court, in Ads for the New Season https://t.co/j6dbVFJvaR… https://t.co/r2mzDcI1K8

3 days ago

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Uncommon Thinkers

Those who inspire us

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John Wooden

"Don't measure yourself by what you have accomplished, but by what you should have accomplished with your ability."

-John Wooden

Steve Prefontaine

"To give anything less than your best, is to sacrifice the gift."

-Steve Prefontaine

Phil Knight

"A brand is something that has a clear-cut identity among consumers, which a company creates by sending out a clear, consistent message over a period of years until it achieves a critical mass of marketing."

-Phil Knight

Coach K

"No matter how involved you are in what you do, no matter how many hours a week you devote to your career pursuits, you must always remember that your family is your primary team."

-Coach K

Isaac Tigrett

"Success has to be in your blood, because it's an 18-hour a day, seven day a week job. It's a culture in itself, and if you're there as a whim or you think it's cool, it's not going to work that way, and returns will be minimal. "

-Isaac Tigrett

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