uncommon thinking™
UnCommon Thinking™ is a interactive studio located in Chicago. Founded in 2002, our team specializes in delivering uniquely branded solutions to the sports and entertainment segments.
For more information on how we can turn you brand's online presence into an "UnCommon" one, please submit your inquiry via email to David Parks @ DParks@UnCommonThinking.com





Noom Walk for Android: A social pedometer to get you into ‘quantified self’ without extra hardware http://t.co/5OEj1Ue3f1 #mobile #fitness
8 hours agoLee Clow on #Advertising, Then and Now http://t.co/xTe4OsFUVA
8 hours ago.@CallawayGolf Taps @Uber For U.S. Open Grass Roots http://t.co/etPyiUa4yr #marketing
YesterdayCross-Platform, @ESPN Reaches Nearly 75% Of Men Per Month http://t.co/wukmuj7AaA
Yesterday.@DanicaPatrick leads all celebrity endorsers in recent social-media buzz http://t.co/5l4xNW5jl0 #SM #SMSports
YesterdayMarketers Have Found a Way to Use Vine
www.adweek.com
Marketers pushing summer blockbusters are aggressively seeding Vine, Twitter's nascent mobile app for six-second videos, into their social media fieldwork.
12 Questions with Dale Earnhardt Jr.
www.usatoday.com
Our weekly series of NASCAR driver interviews continues with Dale Earnhardt Jr., who returns this weekend to the spot of his last victory: Michigan International Speedway.
US Open - Social Review
bobmckamey.com
The 113th U.S. Open starts this Thursday at Merion Golf Club and here's a quick review of what's happening socially with the event. Website: www.USOpen.com o The site includes universal header Follow...
Nike TW '14: The Sport of Golf
"I treat golf as a sport. I let other people treat it like a hobby." --Tiger Woods The new TW '14. For the athlete in every golfer.
Heat and Spurs - Social Media Showdown
bobmckamey.com
With the NBA Finals starting tonight I reviewed what the Heat and Spurs are doing in the social media segment (all information collected on June 6th). Channel Activations: . Channel Stats: - Directory...
NBA Finals Animation -- Richard Swarbrick and ESPN
London-based animator Richard Swarbrick created a unique animation celebrating the best moments in NBA Finals history through art and music. He painted great...
Introducing Vine for Android.
vine.co
Face-to-face meeting with Phil Knight led Andre Agassi back to the swoosh
www.lasvegassun.com
Tennis legend and Las Vegas native Andre Agassi returned to Nike after a personal overture from company chief Phil Knight.
Stanley Cup Final Four - Social Review
bobmckamey.com
With the NHL Conference Finals starting today I reviewed what all four teams are doing in the social media segment (all information collected on June 1st). Channel Activations: . Channel...
Social study: Teams, players try to grow their brands through Twitter, other media
www.sportingnews.com
Today's players have embraced social media, with varying results. Teams, some more than others, are active on the 'Net as well. SN's Anthony Witrado looks at something that has become an important part of public relations.