If you think #Fortnite is just a video game, you’re missing the big picture https://t.co/li167oA6Qk #eSports https://t.co/rf3ArGJwGD

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The Thinking

Overview


UnCommon Thinking™ is a digital studio located in Chicago that works with sports and entertainment brands. Co-founded in 2002 by Bob McKamey and John Ryan, our mission is to bring out the unique culture of each brand we work with – from design to content to functionality.

From our first five clients (Andre Agassi, Pete Sampras, Tiger Woods, Lance Armstrong, Natalie Gulbis) to the current project list, our standard has never changed - to consistently deliver the highest level of strategy, creative, and execution.

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