THINKING UNCOMMONStudio Updates, News, and Views.

We received a lot of positive feedback on our initial look at “Pinterest & Professional Sports“, so now that the hype around Pinterest has died down a little we’re taking a second look at what’s happening in the category.

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To mark the start of March Madness, Team UT worked with the Duke Men’s Basketball program to develop an infographic that would showcase their incredible success in the NCAA Tournament.

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Developed in conjunction with JR Motorsports to mark the start of the 2012 NASCAR season, Team UT is proud to have been involved in the launch of version three of Dale Earnhardt Jr’s official website – www.DaleJr.com.

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Looking for a better way to showcase the Duke Men’s Basketball team’s pipeline to the NBA, we were tasked with designing an infographic to graphically display those second-to-none stats. If you’re a top HS recruit and you wanna play in the NBA, be a 1st Rd Draft pick, and make lots of $$$$ – then Duke should be your choice.

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Unless you’ve been in a social media blackout the past month, you know that Pinterest is the new buzz channel. To see how professional sports teams have activated their brands, we did a search on every team from the following leagues: MLB, NASCAR, NBA, NFL, NHL, WNBA.

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The Duke Athletics Dept is getting close to the 100K “Like” mark on Facebook, and to help attain it they’ve developed a creative promotion that engages fans Monday – Friday.  They asked UT to design/develop the app to help promote the campaign on their page.

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