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UT NEWS & Updates

Andretti Autosport – Social Media Hub

Posted by Team UT on March 25th, 2013   Social Media, Sports Marketing, UnCommon News

Team UT announces the launch of a new Social Media Hub within Andretti Autosport’s official team site – the first social media hub for any racing team.





The Hub consists of four main sections:

  • Main Hub: includes links to and feeds from all of Andretti Autosports active social media channels (Twitter, Facebook, Instagram, Flickr, and YouTube); graphical call-outs for the other three sections (Twitter Directory, Andretti Autosport Social Media Directory, Downloads), and one for their online store. This page also includes a Tweet button with the integrated team hashtag: #FollowAndretti
  • AA Social Media Directory: includes a listing of all the team’s drivers and the three racing series matched with icon links to their respective social accounts.
  • Twitter Directory: includes account listings and feeds for the following categories: Drivers, Tracks/Events, Media, and Sponsors.
  • Downloads: includes downloads for fans to use on their own Twitter, Facebook, YouTube, and Google+ social channels, and wallpapers for mobile and tablet devices.

The Hub also prominently showcases the Andretti Autosport branded hashtag: #FOLLOWANDRETTI on the bottom of each page.

Andretti Autosport Social Media Hub




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