UT NEWS & Updates

Kentucky Men’s B-Ball – Dedicated Websites

Posted by Team UT on November 17th, 2010   Interactive, Sports Marketing

Working with the Duke Men’s Basketball team (www.DukeBluePlanet.com) the past four years we’re always on the look-out to see what other college programs are doing online. Recently we came across a new site for the Kentucky Men’s B-Ball team.

You can view the site by clicking here. Our short review is: the site is big on images, but short on content.

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World Series of Boxing – Americas

Posted by Team UT on November 5th, 2010   UnCommon News

Team UT welcomes the WSB-Americas to the fold. We’ll be developing sites for the four teams: LA Matadors, Memphis Force, Mexico City Guerreros, Miami Gallos.

 

 

 

DP & SD on Facebook

Posted by Team UT on October 15th, 2010   Interactive, Sports Marketing

Recently launched Official Facebook Fan Pages for two of our racing clients – Danica Patrick and Scott Dixon.

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Steelers Social Media Lesson

Posted by Team UT on September 20th, 2010   Interactive, Sports Marketing

Twitter and Facebook would appear to be great channels for sports brands to provide event/game updates – but many brands are making a posting mistake that is really baffling to understand.

Managers of the accounts have three choices when it comes to posting event/game updates:
1. Post the start and finish (we’ve chosen this route on our racing clients)

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US Open Women’s Semis Online Review

Posted by Team UT on September 10th, 2010   Interactive, Sports Marketing

As the US Open tennis tournament winds down, we take a look at the online strategies from the four remaning women’s players: Caroline Wozniacki, Vera Zvonareva, Kim Clijsters, and Venus Williams.

Our analysis included searching for each players official sites and social media channels (Twitter/Facebook). All of the players have an official site and some presence through social media, so it really came down to intangibles and execution in ranking them.

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Boise St. Football Online

Posted by Team UT on September 7th, 2010   Interactive, Sports Marketing

Boise State’s classic win over Virginia Tech last night was their coming out party for many fans, but they’ve gone 49-4 the last four years, including two undefeated seasons, so it shouldn’t have been a surprise. In this post we’ll review their online activation and see if it also belongs on the national stage.

Dedicated Website: www.BoiseStateFootball.com

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