Team UT has just launched Amanda Beard’s new official website, please have a look http://www.amandabeard.net.

Lets be honest, Amanda Beard is easy on the eyes. Needless to say, sitting in photoshop designing her site is a designer’s pleasure. This was a fun project for us to work on, so we thought we’d take some time and briefly go through our creative process.

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It’s hard to call any one person or brand an “expert” in any area of social media at this point because the overall category is still very much at the beginning stages, but if you’re a sports brand and looking for a great example of how to approach a Twitter strategy, look no further than the Duke Men’s Basketball Program.

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Just finished reading Lance Armstrong’s new coffee table book “Comeback 2.0: Up Close and Personal”. The book was put together with his photographer, Elizabeth Kruetz, and it is beautifully illustrated. Only about 3-4 full pages of printing/explanation(s)….with remainder of book documenting various aspects of Lance’s life in getting ready for and participating in 2009 TDF. If you are a biker (now or past), definitely recommend this book.

More info on Elizabeth Kruetz and the book can be reviewed by clicking here.
Purchase the Book at Amazon

Team UT would like to wish everyone a safe and happy Thanksgiving!

NASCAR:
Kyle wrapped up the Nationwide Series Championship on Saturday, and also won the race at Homestead-Miami Speedway. On Sunday in the Cup race Kyle finished in 8th, Martin in 9th, and Dale Jr. in 28th. In the overall points Kyle finished 13th, Martin 22nd, Dale Jr. 25th.

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We just dropped Jennie’s new Twitter background – watch for her new online store to launch soon, followed by her new official site.  Preview Jennie’s background, and check out links to our others after the jump.

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