Caught an article yesterday on ESPN,”Rick Pitino Fights Back”, that focuses on the competition vs. Coach Calipari at Kentucky. In this post we look at one thing Coach Pitino could really use – a better online activation.

Despite both programs having a long successful tradition, neither has a dedicated program website (ie www.DukeBluePlanet.com), so right off the bat Coach Pitino and Louisville could easily gain a huge advantage on Kentucky with respect to targeting fans, alumni, corp partners, and RECRUITS.

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In Memory of Coach John Wooden, we’ve setup a Memory Wall for family, friends, and fans to share personal memories and/or simply give their best wishes. So, drop by and share yours with others.

The concept direction I took for this was that of a soft, heavenly, legendary and historical feel.

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In working with Coach Wooden on his official site the past 5 years, it was a privilege to learn about him in detail, read the wisdom in books, and receive a firsthand look at how many people truly cared about him. We’ll miss you Coach.

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Recently completed an online activation for softball star, Jennie Finch, by launching her official website: www.JennieFinch.com Also ck out: http://twitter.com/jfinch27 & http://store.JennieFinch.com

Team UT is proud to officially announce working with Grand Touring Vodka – on their new digital strategy. We’ll be developing a new official web site, and branded social media channels for GTV.

Cornhole: Cornhole a.k.a “tailgate toss,” “bean bag toss,” “baggo,” or “bags” is a lawn game in which players take turns pitching cornhole bags (cotton duck bags filled with feed corn) at a raised platform with a hole in the far end...

The game is very popular. You often see people playing Cornhole while tailgating before sporting events and/or concerts…

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